Privacy Notice - Luga Homes

1. Data Protection Overview

General Information

The following provides a brief overview of how your personal data is handled when you visit this website. Personal data refers to any information that can be used to identify you personally. For more detailed information on data protection, please refer to our Privacy Policy, which is linked below this text.

Data Collection on This Website

Who is responsible for the data collection on this website?

The data processing on this website is managed by the website operator. You can find their contact details in the legal notice (Impressum) on this site.

How do we collect your data?

Your data is collected in two primary ways:

Data you provide directly: For example, when you fill out a contact form.
Automatically collected data: Some data is collected automatically or with your consent when you visit the website, such as technical information (e.g., browser type, operating system, or time of page access). This data is collected automatically as soon as you enter the site.

You can opt out of this data collection or prevent it by not using certain tools. Currently, the web tracking on this website is .

What do we use your data for?

Some of the collected data is necessary to ensure the website functions correctly. Other data may be used to analyze how you interact with the site.

What rights do you have regarding your data?

You have the right to request free information about the origin, recipients, and purpose of your stored personal data at any time. You also have the right to request corrections or deletions of this data. If you have given consent for data processing, you can withdraw it at any time going forward. Additionally, under certain circumstances, you can request restrictions on the processing of your personal data. You also have the right to file a complaint with the relevant data protection authority.

If you have any questions about your data or wish to exercise your rights, you can contact us at any time using the contact details provided in the Imprint.

2. Hosting and Content Delivery Networks (CDN)

External Hosting

This website is hosted by an external service provider (host). The personal data collected on this website is stored on the host’s servers. This may include, in particular, IP addresses, contact inquiries, meta and communication data, contract data, contact details, names, website access data, and other data generated by a website.

The use of the host is necessary to fulfill our contractual obligations to potential and existing customers (Art. 6 (1) (b) GDPR) and to ensure the secure, fast, and efficient delivery of our online services by a professional provider (Art. 6 (1) (f) GDPR).

Our host will only process your data to the extent necessary to fulfill its service obligations and will follow our instructions regarding this data.

Conclusion of a Data Processing Agreement

To ensure compliant data processing, we have entered into a Data Processing Agreement with our host.

3. General Information and Mandatory Information

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data refers to data that can be used to identify you personally. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this occurs.

Please note that data transmission over the internet (e.g., communication via email) may have security vulnerabilities. A complete protection of data from third-party access is not possible.

Notice Regarding the Responsible Party

The responsible party for data processing on this website is:

Luga Homes GmbH
Kurt – Schumacher – Straße 31
04105 Leipzig

Phone: 0341/ 24720477
E-Mail: info@luga-homes.de

The responsible party is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Notice Regarding Data Transfer to the USA

Our website includes tools from companies based in the USA. When these tools are active, your personal data may be transferred to the US servers of the respective companies. Please note that the USA is not a secure third country according to EU data protection law. US companies are required to disclose personal data to security authorities without you being able to take legal action against this. It cannot be ruled out that US authorities (e.g., intelligence services) may process, evaluate, and store your data on US servers for surveillance purposes. We have no influence over these processing activities.

Withdrawal of Your Consent to Data Processing

Many data processing operations are only possible with your explicit consent. You can withdraw any consent you have given at any time. The legality of data processing carried out before the withdrawal remains unaffected.

Right to Object to Data Collection in Special Cases and Against Direct Marketing (Art. 21 GDPR)

WHEN DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RELEVANT LEGAL BASIS FOR THE PROCESSING CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING PURPOSES AT ANY TIME. THIS ALSO APPLIES TO PROFILING RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION UNDER ART. 21(2) GDPR).

Right to Lodge a Complaint with the Supervisory Authority

In case of violations of the GDPR, affected individuals have the right to lodge a complaint with a supervisory authority, particularly in the EU member state of their usual residence, place of work, or the location of the alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to Data Portability

You have the right to request that data we process based on your consent or to fulfill a contract be transferred to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of data to another responsible party, this will only occur if technically feasible.

SSL or TLS Encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the website operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the browser address bar changing from “http://” to “https://” and by the lock symbol in your browser bar.

When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on This Website

If, after concluding a paid contract, you are required to send us your payment data (e.g., account number for direct debit), this data is needed for payment processing.

Payment transactions via common payment methods (Visa/MasterCard, direct debit) are processed exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the browser address bar changing from “http://” to “https://” and by the lock symbol in the browser bar.

With encrypted communication, your payment data cannot be read by third parties.

Access, Deletion, and Rectification

You have the right to request information about your stored personal data at any time, including its origin, recipients, and the purpose of data processing, and if applicable, the right to correct or delete this data. For this purpose, as well as for further questions regarding personal data, you can contact us at any time using the address provided in the imprint.

Right to Restrict Processing

You have the right to request the restriction of the processing of your personal data. For this, you can contact us at any time using the address provided in the imprint. The right to restrict processing exists in the following cases:

If you dispute the accuracy of your stored personal data, we usually need time to verify this. During the verification period, you have the right to request the restriction of the processing of your personal data.
If the processing of your personal data was unlawful, you can request the restriction of data processing instead of deletion.
If we no longer need your personal data, but you require it for the establishment, exercise, or defense of legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
If you have filed an objection under Art. 21(1) GDPR, a balance must be struck between your and our interests. As long as it is unclear whose interests take precedence, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data may only be processed – aside from its storage – with your consent, for the establishment, exercise, or defense of legal claims, for the protection of the rights of another person, or for important public interest reasons in the EU or a member state.

Objection to Advertising Emails

We hereby object to the use of contact data published in the imprint for the unsolicited sending of advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam emails.

4. Data Collection on This Website

Cookies

Our website uses so-called “cookies.” Cookies are small text files that do not cause harm to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (persistent cookies). Session cookies are automatically deleted once your visit ends. Persistent cookies remain stored on your device until you delete them manually or they are automatically deleted by your web browser.

In some cases, third-party cookies may also be stored on your device when you access our site (third-party cookies). These enable us or you to use certain services provided by third parties (e.g., cookies for processing payment services).

Cookies serve various purposes. Many cookies are technically necessary, as certain functions of the website would not work without them (e.g., shopping cart functionality or displaying videos). Other cookies are used to analyze user behavior or display advertisements.

Cookies that are required for electronic communication (necessary cookies) or to provide specific functions requested by you (functional cookies, such as those for the shopping cart) or for optimizing the website (e.g., cookies for measuring web traffic) are stored based on Art. 6 (1) (f) GDPR unless another legal basis is provided. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized delivery of their services. If consent to store cookies has been requested, the storage of those cookies is based solely on this consent (Art. 6 (1) (a) GDPR); the consent can be revoked at any time.

You can set your browser to notify you when cookies are set and allow cookies only on a case-by-case basis, block the acceptance of cookies in certain cases or generally, and enable automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

If cookies from third parties or for analytical purposes are used, we will inform you about this in this privacy policy and, if necessary, ask for your consent.

Server Log Files

The provider of the site collects and automatically stores information in so-called server log files, which your browser automatically transmits to us. These include:

Browser type and version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of the server request
IP address

This data is not merged with other data sources.

The collection of this data is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in ensuring the technical error-free presentation and optimization of their website, which requires the collection of server log files.

Contact Form

When you send inquiries via the contact form, your details from the inquiry form, including the contact information you provided, are stored to process the request and for any follow-up questions. This data will not be shared without your consent.

The processing of this data is based on Art. 6 (1) (b) GDPR, provided your request is related to the fulfillment of a contract or required for pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling the inquiries addressed to us (Art. 6 (1) (f) GDPR) or on your consent (Art. 6 (1) (a) GDPR) if requested.

The data you enter in the contact form will remain with us until you request its deletion, revoke your consent for storage, or the purpose for storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions—particularly retention periods—remain unaffected.

Requests via Email, Phone, or Fax

If you contact us via email, phone, or fax, your inquiry, including all personal data (name, request), will be stored and processed to address your issue. This data will not be shared without your consent.

The data you send to us via contact inquiries will remain with us until you request its deletion, revoke your consent for storage, or the purpose for storage no longer applies (e.g., after your inquiry has been processed). Mandatory legal provisions—especially legal retention periods—remain unaffected.

Comment Function on This Website

For the comment function on this page, in addition to your comment, the date and time of comment creation, your email address, and, if you do not post anonymously, the user name you chose will be stored.

Storage of the IP Address

Our comment function stores the IP addresses of users who write comments. Since we do not check comments prior to publication, we need this data to be able to take action against the author in case of legal violations such as insults or propaganda.

Retention Period of Comments

Comments and related data (e.g., IP addresses) are stored and remain on this website until the content commented on is fully deleted or the comments must be deleted for legal reasons (e.g., offensive comments).

Legal Basis

The storage of comments is based on your consent (Art. 6 (1) (a) GDPR). You can revoke any consent given at any time. A simple notification via email to us is sufficient. The legality of the data processing already carried out remains unaffected by the withdrawal.

5. Plugins and Tools

Google Maps

This website uses the Google Maps service via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

In order to use the features of Google Maps, it is necessary to store your IP address. This information is typically transferred to and stored on a server in the USA. The provider of this website has no influence over this data transfer.

The use of Google Maps is intended to provide an attractive presentation of our online services and to facilitate the easy location of the places specified on the website. This constitutes a legitimate interest under Art. 6(1)(f) GDPR. If consent is requested, the processing is based solely on Art. 6(1)(a) GDPR; consent can be revoked at any time.

For more information on how user data is handled, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to check whether the data entry on this website (e.g., in a contact form) is done by a human or an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the site. To analyze this, reCAPTCHA evaluates various information (e.g., IP address, duration of visit on the website, or mouse movements made by the user). The data collected during the analysis is transferred to Google.

The reCAPTCHA analysis runs entirely in the background. Website visitors are not notified that an analysis is taking place.

The storage and analysis of the data is carried out based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated data retrieval and spam. If consent is requested, the processing is based solely on Art. 6(1)(a) GDPR; consent can be revoked at any time.

For further information about Google reCAPTCHA, please refer to Google’s privacy policy and terms of service at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

6. eCommerce and Payment Providers

Processing of Data (Customer and Contract Data)

We collect, process, and use personal data only to the extent necessary for the establishment, content, or modification of the legal relationship (basic data). This is done based on Art. 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures. We collect, process, and use personal data related to the use of this website (usage data) only to the extent necessary to enable the user to access the service or for billing purposes.

The collected customer data will be deleted after the completion of the order or the termination of the business relationship. Legal retention periods remain unaffected.

Data Transfer at the Conclusion of Contracts for Services and Digital Content

We only transfer personal data to third parties if this is necessary for the execution of the contract, such as to the bank handling the payment process.

Further transmission of the data will not take place, or only if you have explicitly consented to the transfer. Your data will not be shared with third parties without your explicit consent, such as for advertising purposes.

The basis for data processing is Art. 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

PayPal

On this website, we offer payment via PayPal, among other options. The provider of this payment service is PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as “PayPal”).

If you choose to pay via PayPal, the payment data you provide will be transmitted to PayPal.

The transmission of your data to PayPal takes place based on Art. 6(1)(a) GDPR (consent) and Art. 6(1)(b) GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revocation will not affect the validity of data processing carried out in the past.

Klarna

On this website, we offer payment with Klarna services, among other options. The provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter referred to as “Klarna”).

Klarna offers various payment options (e.g., installment payments). If you choose to pay with Klarna (Klarna Checkout solution), Klarna will collect various personal data from you. You can read more details in Klarna’s privacy policy at the following link: https://www.klarna.com/de/datenschutz/.

Klarna uses cookies to optimize the use of the Klarna Checkout solution. The optimization of the checkout solution constitutes a legitimate interest under Art. 6(1)(f) GDPR. These cookies remain on your device until you delete them. Details about the use of Klarna cookies can be found at the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

The transmission of your data to Klarna takes place based on Art. 6(1)(a) GDPR (consent) and Art. 6(1)(b) GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revocation will not affect the validity of data processing carried out in the past.